Comments on: Ad Nauseum: No man likes a feminine sandwich

By: The 2nd Down Under Feminists Carnival « In a strange land

The 2nd Down Under Feminists Carnival « In a strange land — Fri, 04 Jul 2008 15:15:10 +0000

[...] Rayedish deconstructs a 60 Minutes program on childbirth choices. The low down – according to 60 Minutes the word that goes best with “natural” is “disaster”. [...]

By: Helen

Helen — Mon, 23 Jun 2008 07:57:56 +0000

Yes, good point about the dads in the playground. I also give you points for not trying to put across the ideas that the Ads with Stupid Men are part of a great overweening matriarchal conspiracy™ . (If you look at the imdb info for The Simpsons, the writers are overwhelmingly male.) But the ads to which I’m referring go a step further, making women and anything associated with them almost an untouchable disease. Like I said, the “girl cooties”. You may prefer the ad I’m about to put up if I can get the time. There’ll be plenty to offend you there.

By: wilful

wilful — Mon, 23 Jun 2008 01:15:40 +0000

to try to balance the ledger a little bit (though I don’t know why I’m bothering, the ad, and the ad industry, is beyond redemption), men (fathers in particular) are regularly portrayed in ads and in pop culture as complete morons unable to tie their shoelaces together without help from a patronising woman.

This suggests to me that rather than an underlying sexism, advertising appeals to lowest common denominator wherever it may be found.

Also, small point: “every mum’s seen that happen in the playground“. Actually I think a few dads have seen it and been unhappy as well. Suggest parent would be a better word.

By: Marian

Marian — Mon, 16 Jun 2008 23:19:15 +0000

Another ad I hate is the one where a romantic love song is played in a pub. Suddenly, the drinkers all cover their beers – to stop the taste being contaminated by all those girly emotions.

Helen et al

You obviously haven’t seen the other version of the chunky beef soup ad, where the girl grows a penis. This one even shocked my unshockable teenage sons.

By: Helen

Helen — Mon, 16 Jun 2008 12:31:43 +0000

The latest Four’n Twenty pie ad – which I haven’t yet seen on TV (the Rabbit Food ad has been going forever) is here. I find this hard to watch, as it’s such a graphic depiction of the alpha male vs. the lower status male. See the joy drain out of the young man’s face as he’s snubbed by the guy he thought was his friend – every mum’s seen that happen in the playground; it’s a real punch in the gut. (Actually, , bullying by exclusion is supposed to be girly. These advertisers aren’t really keeping up.)

By: Docwitch

Docwitch — Mon, 16 Jun 2008 11:58:46 +0000

It’s just possible that all this zealous over-consumption of chemical and hormone ridden meat and lard may potentially give men breasts, lower their sperm count, and raise their risk of diseases like prostate cancer. The same goes for other macho behaviour such as drinking lots and lots of beer. A good dose of the nasty kind of oestrogens.

But hey, as long as they’re doing ‘manly’ things, and avoiding ‘girl cooties’. The mainstream food and advertising industries do prey on this misogynist fear of emasculation and exploit it out of sight.

By: Bernice

Bernice — Mon, 16 Jun 2008 09:44:18 +0000

Oh come on, it’s a spoof? Please? Though the line, “you are what you eat”… yes, that’s it – it’s a Heart Foundation ad, right? Right?!

By: Darlene

Darlene — Mon, 16 Jun 2008 06:56:29 +0000

Tee hee, I was drinking Solo the other day and somebody remarked that it was an odd thing to do.

I’ve seen the burping chunky soup ad. Absolutely stupid. Presumably we damsels are supposed to prefer watery type soups. Goes to show that men are as influenced by advertising as women, albeit in different ways.

By: Julie

Julie — Mon, 16 Jun 2008 02:20:04 +0000

What do you think of the “warm tinny” ad for… actually I can’t remember the brand, but tinned soup anyway? It seems to me like an attempt to butch up a type of food that’s not normally seen as blokey, similar to that extra-chunky soup ad.

By: Helen

Helen — Sun, 15 Jun 2008 19:37:39 +0000

Chris, don’t tell me …ladies… eat lard? Bring me my fainting couch!

Actually now I remember there’s a soup ad currently running where the woman starts sitting with legs akimbo, wiping her mouth with the back of her hand and burping loudly as a result of borrowing her man’s extra chunky soup.